Write a cold email that respects the reader
Cold email works when it is about the receiver, short, and easy to say no to. You will research one real detail about the recipient, write under 120 words, and check for honest claims and an opt-out — the habits that keep your domain out of spam folders.
You will practise
- Personalising with one verifiable observation
- Making a low-friction ask
- Writing outreach that follows anti-spam basics
1Brief
Specific answers make better results — with or without AI.
2Make
Pick a route. The template gives you a structure with
[[blanks]]to fill in yourself. Your own key drafts it for you — then you still check it.See the exact prompt — copy it into any AI chat you already use
3Check
The same rules run on every draft, human or AI. Most first drafts fail something — that is the point.
4Improve
Fix one item at a time, then check again. Notice which fixes made it better — that is the skill.
- Run the check first.
5Ship
Use it for real: send it, post it or save it. Record what happened — that is your evidence of learning.
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Pro moves
- Send fewer, better emails: 10 researched beats 500 blasted.
- Follow up once, a week later, then stop.
- Laws differ by country — include who you are and honour every opt-out.
Questions people ask
Is cold emailing legal?
In many countries, business-to-business outreach is allowed if you are honest about who you are, have a legitimate reason and honour opt-outs; some countries are stricter. Check the rules where you and your recipients are.
How many follow-ups should I send?
One polite follow-up is usually enough. Repeated chasing hurts your reputation and your email deliverability.
Do I need an AI key to use this?
No. The guided template teaches the same skill with no AI at all. If you add your own free key (Groq, Google Gemini, OpenRouter, Mistral or Cerebras), the tool can also draft and revise. The key stays in your browser and requests go straight to that provider.
Where is my work saved?
In this browser only (local storage), until you copy or download it. Nothing you type is sent to Open Practice.